Media Buyer VA
Plans and buys paid media across Google, Meta, TikTok, programmatic and other channels to hit your cost and volume targets. A senior media buyer manages budgets with discipline and scales what works.
- Top 1% vetted talent
- No lock-in contracts
- Replacement guarantee
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Hourly rates · No lock-in contracts
Description
A Media Buyer VA plans and manages paid media across search, social, video, programmatic and other advertising channels. They can manage budgets, campaign pacing, targeting, creative testing, tracking and performance analysis while reallocating spend towards stronger-performing activity. Outsource Teams provides top 1% vetted talent from the Philippines, with full-time and part-time options, no lock-in contracts and a replacement guarantee.
Responsibilities
- Develop media plans across search, social, programmatic and video with budgets, targets and flighting.
- Set up and manage campaigns in Google Ads, Meta Ads Manager, TikTok Ads Manager, DV360 or The Trade Desk.
- Negotiate placements and rates with publishers and platforms where direct buys are appropriate.
- Manage daily pacing, bids and budget allocation to hit CPA, ROAS or reach targets.
- Coordinate creative production and testing with designers and video editors.
- Configure tracking and verify conversion data across platforms and analytics.
- Analyse performance by channel, audience and creative and reallocate spend accordingly.
- Report weekly and monthly on spend, results and forecast against plan.
- Stay on top of platform changes, privacy updates and new ad formats.
Software & Tools
Requirements
- Five or more years buying paid media across at least three platforms with meaningful budgets.
- Certifications in Google Ads and Meta Blueprint, with programmatic platform experience an advantage.
- Strong numeracy and comfort with pacing, forecasting and budget reconciliation.
- Experience with conversion tracking, Google Tag Manager and attribution reporting.
- Clear written English for reports and negotiation with vendors.
- Organised, disciplined and calm under budget pressure.
- Stable high-speed internet and backup power, available during the client's working hours to manage live campaigns.
Frequently Asked Questions
Which channels can they manage?
They can manage paid activity across Google, Meta, TikTok, programmatic platforms, video and other advertising channels.
Can they manage budgets day to day?
Yes. Their responsibilities include pacing, bids, budget allocation, forecasting and reallocating spend based on campaign performance.
What tools can they work with?
They can use Meta Ads Manager, Google Ads, TikTok Ads Manager, LinkedIn Campaign Manager and Google Analytics, along with platforms such as DV360 and The Trade Desk.
What experience should I expect?
Candidates are expected to have at least five years buying paid media across at least three platforms with meaningful budgets.
What does it cost?
Rates start from USD at $12 per hour for entry-level talent, $16 per hour for intermediate and $22 per hour for senior talent. There are no lock-in contracts.
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