Real Estate Marketing Assistant VA

Produces the marketing that keeps a real estate business visible, from listing campaigns and social content to email newsletters and video, so agents generate leads consistently.

Description

A Real Estate Marketing Assistant VA helps keep an agency visible by producing and coordinating marketing across property listings, social media, email, video and paid advertising. They can create brochures and graphics, schedule social content, edit videos, update websites and monitor campaign performance. Outsource Teams provides top 1% vetted talent with property marketing experience, no lock-in contracts and a replacement guarantee.

Responsibilities

  • Create listing marketing packages including brochures, social posts, video edits and email campaigns.
  • Manage the team's social media calendar on Instagram, Facebook, LinkedIn, YouTube and TikTok.
  • Design graphics and templates in Canva or Adobe Creative Cloud.
  • Write and send email newsletters and market updates in Mailchimp or the CRM.
  • Edit property videos and reels in CapCut or Premiere Pro.
  • Set up and monitor paid campaigns on Facebook and Google for listings and lead generation.
  • Update the website and landing pages with new listings and content.
  • Track marketing metrics and report on reach, leads and cost per lead.
  • Maintain brand consistency across all channels.

Software & Tools

Canva Meta Business Suite Mailchimp Campaigntrack Rex Adobe Photoshop Zillow Rightmove

Requirements

  • 5+ years in marketing, with at least 2 years in real estate or property marketing.
  • Proficient in Canva, Adobe Creative Cloud, CapCut or Premiere Pro and a social scheduling tool.
  • Experience with Facebook Ads Manager, Google Ads and email platforms such as Mailchimp.
  • Working knowledge of WordPress or a real estate website platform.
  • Strong written English for copy and captions.
  • Understanding of fair housing and advertising rules.
  • Home studio setup with fast, stable internet and backup power, keeping regular overlap with the client's marketing team hours.

Frequently Asked Questions

What marketing work can they handle?

They can create listing campaigns, social posts, brochures, video edits, email newsletters, market updates, website content and paid advertising campaigns.

Can they manage social media?

Yes. They can maintain social calendars across Instagram, Facebook, LinkedIn, YouTube and TikTok and produce supporting graphics and video content.

What tools can they use?

They can work with Canva, Meta Business Suite, Mailchimp, Campaigntrack, Rex, Adobe Photoshop, Zillow and Rightmove.

How experienced are the candidates?

Candidates are expected to have at least five years in marketing, including at least two years in real estate or property marketing.

How much does it cost?

Rates are listed in USD at $7 per hour for entry-level talent, $9 per hour for intermediate and $12 per hour for senior talent. Both full-time and part-time options are available.

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