Visual Merchandiser VA

Designs how products are presented across an online store, from homepage layout to collection pages and campaign banners, so shoppers find what they want and buy more of it.

Description

A Visual Merchandiser VA improves how products are presented across an online store, including homepage layouts, collection pages, campaign banners and product imagery. They can organise product sequencing, create promotional graphics, run layout tests and use performance data to refine presentation. Outsource Teams provides top 1% vetted talent with ecommerce merchandising experience, no lock-in contracts and a replacement guarantee, helping online stores maintain a consistent brand experience while making products easier to discover. Ecommerce VAs Ecommerce VAs

Responsibilities

  • Plan and update homepage, collection and landing page layouts to support campaigns and best-sellers.
  • Curate product sequencing and collection rules in Shopify or similar platforms.
  • Design banners, promotional graphics and product imagery in Canva, Photoshop or Figma.
  • Set merchandising standards for product photography, image order and lifestyle content.
  • Plan seasonal and promotional calendars with marketing.
  • Run A/B tests on layouts and product positioning and report on results.
  • Analyse conversion, click-through and heatmap data to refine merchandising.
  • Ensure consistent brand presentation across web, marketplaces and email.
  • Coordinate with the listing and marketing teams for launches.

Software & Tools

Shopify Canva Adobe Photoshop Figma Google Analytics

Requirements

  • 5+ years in e-commerce merchandising or digital visual merchandising.
  • Experience with Shopify, WooCommerce or Magento merchandising tools and apps.
  • Proficient in Canva, Photoshop or Figma for graphics and mockups.
  • Working knowledge of Google Analytics, Hotjar and A/B testing tools.
  • Strong eye for layout, colour and brand consistency.
  • Clear written and spoken English for presenting ideas to owners and marketing.
  • Reliable high-speed internet and backup power, available during the client's business hours.

Frequently Asked Questions

What parts of the store can they improve?

They can update homepages, collection pages, landing pages, product sequencing, promotional banners and merchandising layouts.

Can they create visual assets?

Yes. They can design banners, promotional graphics and product imagery using tools such as Canva, Photoshop and Figma.

Can they use performance data to improve layouts?

Yes. They can run A/B tests and analyse conversion, click-through and heatmap data to refine product presentation.

What tools can they use?

They can work with Shopify, Canva, Adobe Photoshop, Figma and Google Analytics.

How much does it cost?

Rates are listed in USD at $7 per hour for entry-level talent, $9 per hour for intermediate and $12 per hour for senior talent. Both full-time and part-time options are available.

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