Engineering Marketing Coordinator VA

A senior engineering marketing coordinator produces technical marketing for engineering and manufacturing firms: case studies, datasheets, tender content, website updates and campaigns, translating engineering work into material that wins clients.

Responsibilities

  • Write case studies, project profiles and capability statements from engineer interviews and project data.
  • Produce product datasheets, brochures and technical content that are accurate and approved by engineering.
  • Maintain the website and LinkedIn presence with project news, thought leadership and recruitment content.
  • Coordinate tender and proposal content including CVs, project experience and standard responses in a content library.
  • Plan and run email campaigns and webinars to engineers, procurement teams and end customers using HubSpot or Mailchimp.
  • Manage trade show and conference presence including stands, collateral and lead follow-up.
  • Track marketing metrics such as web traffic, leads and proposal win rates and report monthly.
  • Coordinate designers, photographers and videographers for project imagery and product shoots.
  • Keep brand standards consistent across documents, presentations and digital channels.
  • Support sales with presentation decks and client-specific material.

Software & Tools

HubSpot Canva Adobe InDesign LinkedIn WordPress Mailchimp

Requirements

  • Five or more years in B2B marketing, ideally within engineering, manufacturing, construction or industrial services.
  • Able to interview engineers and turn technical detail into clear, credible marketing copy.
  • Skilled in HubSpot or Mailchimp, WordPress, LinkedIn campaign tools, Canva or Adobe Creative Suite and Google Analytics.
  • Experience supporting tenders and proposals with content libraries and formatting.
  • Excellent written English with a clean, plain style suited to technical buyers.
  • Organised and able to run several campaigns and deadlines at once.
  • A quiet home office with high-speed internet, a backup power source and availability during the client's business hours.

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